The scalable, multichannel marketing solution providing businesses with the power to have meaningful customer conversations. CONNECT is a multichannel marketing solution that enables you to carry on conversations with customers and prospects over multiple devices as they move about their busy day. With its single platform architecture, you have unified views of each consumer across all channels to engage, drive sales, and develop loyal relationships.

The nature of trade fairs is changing. Messe Frankfurt provides brick-and-mortar shops with workshops and online tools for greater success in achieving customer loyalty.

5 Reasons You Need an Email Marketing Strategy. The inbox is getting busier day by day, attention spans are decreasing to that less of a goldfish, but consumers still love email marketing. However, to cut through the noise, you also need a strategy that determines the who, where, what, and why of your email marketing activity. 5 Ways To Use Your Email Newsletter To Encourage Online Engagement. 120 rules for doing email marketing by the book. How to Maximize ROI with Email Landing Pages.

Consumers still like to make calls, especially when searching on their smartphones. One statistic says smartphone users are 9X more likely to place a call from the search. Ignoring Usability When Selecting an Email Service Provider is a Giant Waste of Money. Copywriting Tricks Every Email Marketer Should Know.

Oh yeah, it is something new around the corner there. The Future of email marketing 2018 edition.

All about this Scrappy Email Marketer.

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